About Ethan
Ethan Liu
As a San Francisco-based wedding photographer and WPPI award winner, I specialize in timeless, editorial imagery for City Hall ceremonies, intimate elopements, and full wedding celebrations throughout the Bay Area and Napa Valley. My documentary eye is shaped by WPJA and AG|WPJA, with a focus on honest moments, refined composition, and emotionally grounded storytelling.
I’m drawn to quiet, meaningful moments and refined details. My goal is to bring a calm, natural presence to your day, so you feel completely yourself while the experience is preserved with honesty and care.
Whether I’m documenting a grand City Hall ceremony or an all-day celebration, I approach each wedding with gentle direction, emotional awareness, and an eye for the in-between moments that make the day feel personal.
My Approach
What You Can Expect
My approach is calm and guided, without making the day feel overly posed. I give gentle direction when it helps you feel more comfortable, then step back when real moments are naturally unfolding. The goal is to help you stay fully present on your wedding day while creating images that feel polished, personal, and naturally artistic.
A refined eye for light, space, and feeling
I pay close attention to light, architecture, movement, and small details — the way a dress falls, the feeling of a room, the quiet moment before a ceremony, or the way two people look at each other when they forget about the camera.
Whether I’m photographing at San Francisco City Hall, a Napa Valley venue, or an intimate Bay Area celebration, I want your final images to feel clean, elegant, and timelessly honest.